Cards Against ______? Trump

Cards Against Humanity by their own definition "is a party game for horrible people."  It seems that they also think the President of the United States, Donald Trump, is the worst of these horrible people.  Cards Against Humanity is on a mission to let everyone know that he is the target of all of their scrutiny.  Statements and videos are being released about Cards' plan to stop Donald Trump.  Or all of this commotion they are causing could be a genius marketing strategy that is currently going viral.

This is a very good marketing move in the fact that both sides of the political spectrum are talking about Cards Against Humanity.  Coincidentally, they alienated themselves from the Republicans in a major way.  One of the biggest thing that made this campaign huge is that they bought a piece of land along the Mexican border.  Cards said that their plan was to "purchase a plot of vacant land on the border and retained a law firm specializing in eminent domain to make it as time-consuming and expensive as possible for the wall to get built."  Selling their cards is going to fund this piece of land, and share it's ownership with the customers that bought this special pack.

In the short term this move is very successful.  A few hours after this campaign, the card set that they were selling was sold out.  In the long term, they potentially dug themselves a big hole in getting any Trump fans and many Republicans to purchase their product.  It will be interesting to see if they even try to get back on the good side of Republicans in the near future.  So far, this is the biggest stance that an American company has taken against President Trump.  Cards Against Humanity is not backing down on it's political statement either.  They are taking on comment's that are saying they shouldn't be politicizing their business.

Overall, this is a big turning point in Cards Against Humanity's life.  It will either be a catalyst that propels them to a new level, or it could be the beginning of the end for them.  If the property they bought on the Mexican border actually becomes a big obstacle for the wall, then this marketing tactic could have big political and legal implications.